Become a Creator-Member or Sell Your Work Without a Membership
Learn more about these options here.

Set Up Your Store
Be sure to enter a Store Name and Slug Name in the General section of the Storefront tab.
Click the Connect with Stripe button on the Billing tab. If you don't have a legal business entity established for your self-publishing business, use your legal name as your business name with Stripe.

Now You're Ready to Add a Product
E-Books, Audiobooks, physical books, and services must all be added as products.
How to Sell Books How to Sell Services